What you need to know about Tradeshow Materials

Promoting your company’s products and services at tradeshows is a great way of acquiring new clients and networking with your existing client base.

Getting ready for a tradeshow is tedious and time consuming activity, it’s not only renting a booth, covering travel expenses, it’s time – on average a week spent on the tradeshow itself plus 1-3 months of actual preparations. So the strategy of completing a checklist of all materials needed comes in handy.

Tradeshow Strategy

  • Setting up your goals
  • Schedule a vendor presentation
  • Craft and decide on your messaging
  • Pick your booth
  • Design your banners and handouts
  • Plan your booth staff
  • Design your booth to be different from any others around you
  • Prepare your staff’s outfits
  • All other administrative activities to cover travel, stay, etc.

Where to start

Printing out materials to invite your potential clients as well as making sure to stay in touch with your current clients. Postcards, direct mailers, flyers, brochures can be handy for this particular step.

All below tradeshow materials will be more than needed during the tradeshow itself:

  • Trade Show Displays/ trade Show Stands
  • Brochures
  • Catalogs
  • Flyers
  • Posters
  • Stickers
  • Flags
  • T-shirts/ Polos/ Hoodies/ Caps/ Aprons/ Bandanas 
  • Banners/ Banners Stands
  • Table Cloth / Table Cover / Blankets/ Towels
  • Totes/ Bags / Backpacks
  • Mugs ( ceramic ) / Glasses / Coasters/ Plastic Cups/ Stainless Cup
  • SuNGlasses/ Pins/ Lanyards / Magnets / Flashlights / Kickballs
  • Notepads / Pens/  Tape measure / USB Flash Drives
  • Patches

We will help you with strategy, design and print outs for all your tradeshow materials.